First: Owner need to represent their property accurately. Describe in your advertising accurately what the property features. Don't exaggerate but don't underplay either. Tell it like it is.
Second. Provide lots of pictures even ones of the outside and the surroundings.
Third. When decorating your property put some personal touches (not too many) just enough so that it feels like home. Guests who are renting from owners want that personal touch, they are not looking for a hotel feel.
Fourth.Provide a guest book. This will be a great source of ideas and suggestions for the homeowners to use in updating, decorating or fixing the property. It also provides new guests with a view into the past guests experiences that were memorable and pleasurable.
Fifth: Always have a good cleaning crew. We'll discuss this later.
Sixth: Provide the guest with all the information they will need to check-in as soon as they book their reservation.Also provide the guest with directions to your property.
Seventh: Make sure when the guest arrives they have everthing they need for the first night. We will discuss this later also.
Eighth: Provide the guest with emergency numbers in the event of a problem.
Ninth: Provide the guest with local information and referrals to restaurants, and other services.
The tenth suggestion is one we will discuss tomorrow.